Beyond Five Stars : the Unique Dimensions of Palace Services

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Scientific conference in universities or research centers (Scientific conferences in universities or research centers)

Bernard, Benjamin; Geerts, Angy

2024

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https://hdl.handle.net/20.500.12907/51627

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Keywords :

Marketing, tourism, luxury, Palace, hotel, experience

Disciplines :

Marketing

Author, co-author :

Bernard, Benjamin ; Université de Mons - UMONS > Faculté Warocqué d'Economie et de Gestion > Service de Marketing et Communication

Geerts, Angy ; Université de Mons - UMONS > Faculté Warocqué d'Economie et de Gestion > Service de Marketing et Communication

Language :

English

Title :

Beyond Five Stars : the Unique Dimensions of Palace Services

Publication date :

2024

Event name :

Belge Journée du Marketing

Event date :

16-12-2024

Research unit :

W727 - Marketing et Communication

Research institute :

Soci&Ter

Available on ORBi UMONS :

since 15 January 2025

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50 (4 by UMONS)

Number of downloads

2 (2 by UMONS)